---
title: "The 30 Minute Hour: Is Your Business Really a Job in Disguise?"
id: "429"
type: "post"
slug: "30-minute-hour-eric"
published_at: "2025-11-11T15:43:00+00:00"
modified_at: "2025-11-14T22:28:15+00:00"
url: "https://yourbusinessgrowthplaybook.com/30-minute-hour-eric/"
markdown_url: "https://yourbusinessgrowthplaybook.com/30-minute-hour-eric.md"
excerpt: "Running a business doesn’t always mean you’ve escaped the 9-to-5 grind. In this episode of The 30 Minute Hour Podcast, executive coach and host Eric Twiggs sits down with Jeremy Shapiro to tackle a common yet overlooked problem for many..."
taxonomy_category:
  - "Podcast Appearances"
---

# The 30 Minute Hour: Is Your Business Really a Job in Disguise?

Published

in

[Podcast Appearances](https://yourbusinessgrowthplaybook.com/category/media/podcasts/)

Running a business doesn’t always mean you’ve escaped the 9-to-5 grind.

In this episode of The 30 Minute Hour Podcast, executive coach and host Eric Twiggs sits down with [Jeremy Shapiro](https://yourbusinessgrowthplaybook.com/#about)
 to tackle a common yet overlooked problem for many business owners: the trap of building a job instead of a true business.

Jeremy, a business growth consultant and author of [Your Business Growth Playbook](https://yourbusinessgrowthplaybook.com/)
, has helped countless business owners scale sustainably. In this episode, he explains what it truly means to own a business that works for you rather than one that constantly demands your time.

Jeremy shares his experience working with countless small business owners, especially those who started as solopreneurs and found themselves stuck doing everything.

He explains the difference between working *in* your business versus working *on* your business: a mindset shift that can change everything.

He also offers insights into how business owners can reclaim their time by building systems, processes, and delegating more effectively, so the business isn’t entirely dependent on their presence.

The conversation touches on real-world strategies Jeremy uses with his clients, including how to identify the core strengths in both the owner and the business, and how aligning those strengths with passion can create a powerful growth engine.

Jeremy emphasizes the importance of recognizing early when a business is actually just a stressful, self-imposed job, and how to fix that before burnout sets in.

[His proven playbook](https://yourbusinessgrowthplaybook.com/)
 of profit-focused growth strategies offers a clear path forward for owners who want more freedom.

If your goal is to create a business that thrives with or without you, you’ll want to listen closely.

[Listen on iTunes](https://podcasts.apple.com/us/podcast/398-is-your-business-really-a-job-in-disguise/id1453195827?i=1000732303702)

[Listen on Spotify](https://open.spotify.com/episode/3FnRa2BfVfzNQVUXozgiru)

[Watch on YouTube](https://www.youtube.com/watch?v=df2yoNZjeY4)

## About *The 30 Minute Hour Podcast* and Host Eric Twiggs

The 30 Minute Hour Podcast blends personal development with real talk. Hosted by executive coach Eric Twiggs, and co-host Ted Fells, it’s made for business owners ready to lead with purpose.

This isn’t your average motivational show – it’s a fast-paced, focused dose of inspiration and actionable advice in just 30 minutes.

Each episode dives into strategies for breaking past procrastination, unlocking potential, and pushing through barriers that hold business owners back.

Guests include seasoned experts, bestselling authors, and high-level coaches who’ve been in the trenches and have the results to back it up. If you’re looking to become truly unstoppable, this podcast gives you the insights and tools to do it.

Eric Twiggs brings years of real-world coaching experience to every episode. As the author of *[The Discipline of Now: 12 Practical Principles To Overcome Procrastination](https://bayareamastermind.com/discipline-of-now-procrastination/)*, he’s helped thousands of entrepreneurs accelerate results through clear strategy and accountability.

With more than 300 podcast episodes and over 1.4 million downloads, Eric has built *The 30 Minute Hour Podcast* into a top 2% show globally. His specialties in coaching, speaking, and podcasting make him a trusted guide for those ready to turn potential into performance.

## More posts

- ### [A Near-Perfect Close Rate Is a Funnel Warning Sign](https://yourbusinessgrowthplaybook.com/near-perfect-close-rate-funnel-warning-sign/) [October 30, 2026](https://yourbusinessgrowthplaybook.com/near-perfect-close-rate-funnel-warning-sign/)
- ### [Stop Planning. Start Shipping](https://yourbusinessgrowthplaybook.com/stop-planning-start-shipping/) [October 28, 2026](https://yourbusinessgrowthplaybook.com/stop-planning-start-shipping/)
- ### [More Leads Won’t Save You with Rich Ashton](https://yourbusinessgrowthplaybook.com/s3e42-more-leads-rich-ashton/) [October 27, 2026](https://yourbusinessgrowthplaybook.com/s3e42-more-leads-rich-ashton/)
- ### [Growth Should Shorten Payback and Lengthen Runway](https://yourbusinessgrowthplaybook.com/growth-should-shorten-payback-and-lengthen-runway/) [October 23, 2026](https://yourbusinessgrowthplaybook.com/growth-should-shorten-payback-and-lengthen-runway/)