Building a business that gives you real freedom starts with a simple mindset shift. In this episode of the Wisdom Journey Podcast, host Wisdom sits down with Jeremy Shapiro to unpack what it actually means to create a business that supports your life instead of consuming it.
Jeremy is an author and a business growth consultant who helps business owners scale their companies using a proven playbook of profit focused growth strategies, and he brings a clear, grounded perspective to what freedom in business really requires.
Jeremy explains how easily business owners fall into the trap of hustle culture. Many think they’re building a business, yet end up creating demanding jobs for themselves instead. He and Wisdom explore the steps that move you out of that cycle, starting with raising prices, simplifying your offers, and building recurring revenue. These strategies not only stabilize a business but also open the door to predictable growth.
The conversation also digs into systems. Jeremy shares why systems are the backbone of a business that can run without you. He shows how small improvements compound over time and how business owners can document processes in a simple, practical way. This approach frees mental space and sets the stage for future scaling.
By the end of the episode, Wisdom and Jeremy talk about designing a business you can eventually step back from or even sell. Their discussion encourages listeners to stop working only inside the daily grind and start thinking long-term. It’s a reminder that freedom comes from structure, not stress, and that every business owner can move toward a model that supports more impact and more life.
About Wisdom Journey Podcast and Host Wisdom Okonkwo

The Wisdom Journey Podcast gives listeners an inside look at the real process of building online income.
Each episode captures the wins, setbacks, and lessons from experiments across freelancing, digital products, affiliate marketing, and other online business models. It offers a transparent, week-by-week view of what works, what doesn’t, and how each strategy plays out in real time.
Instead of polished success stories, the show focuses on honest exploration. Wisdom breaks down numbers, decisions, and results so business owners can learn from his journey as they navigate their own. The podcast acts as both a roadmap and a reality check for anyone pursuing online income with intention.
Wisdom also hosts My Podcast Story, where he documents his journey of learning what it takes to launch and grow a show. He interviews podcast hosts and industry experts to uncover practical tactics, helpful workflows, and real conversations about the craft of podcasting. His curiosity and transparency make his work relatable to anyone starting out.
He shares weekly insights as he tests new ideas, refines his processes, and figures out what actually builds momentum. By sharing both the successes and the challenges, Wisdom offers listeners an authentic look at the behind-the-scenes world of podcast creation and growth.
