Category: Podcasting Business

  • Sell It Before Your Build It with Mike Wiston

    Sell It Before Your Build It with Mike Wiston

    Landing an industry giant as your first client sounds like an entrepreneur’s dream, but for our guest today, that dream turned into a crisis when that single client – representing eighty percent of his total revenue – was acquired and paused all spending overnight. Faced with a massive burn rate and employees to pay, he…

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  • Breaking the Referral Trap with Virginia Elder

    Breaking the Referral Trap with Virginia Elder

    Imagine you’ve successfully built a business from the ground up, reaching a massive peak, only to watch your revenue start to shrink year after year. Our guest today found herself in that exact position: paralyzed by a plateau that most entrepreneurs face when their original growth strategies simply stop working. She was an expert at…

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